Building good client relationships is part and parcel of doing business successfully, regardless of your industry. When it comes to wining and dining potential clients, there is definitely a right way to do things. Here are some tips for building client relationships over a meal.
Define your goals
Consider exactly what you want to get out of any meeting, and ensure you remain realistic with your goals. Research every client, so you know their business and exactly how your product or service will be of benefit to them.
Be professional
Even though you’re sharing a meal in a relaxed environment away from the office, it’s vital to remember that this is work, not play. Keep conversation friendly and professional at all times, don’t drink to excess and avoid any lewd language or jokes.
Be prepared
Consider which of your products or services will be of best fit for the client, and be sure to take appropriate materials so you have facts and figures on hand, and can give them something to take away and look at. It goes without saying that it’s essential to carry business cards at all times.
Pick the perfect time and place
Knowing when and where to talk business is vital. A noisy bar for instance is not an ideal environment for good conversation, and a coffee catch-up will be too rushed to really discuss all that you need to. A relaxed lunch at a quality restaurant can be a good choice, and if you are looking to invite several clients and staff order ambien internet members, than restaurants with function rooms make ideal corporate venues. Make sure you choose a quality establishment in a convenient location with good food. A bad dining experience is going to ensure your clients remember your meeting – but for all the wrong reasons!
Be genuine – and honest
While the term schmoozing has taken on a somewhat negative connotation over the years, the origins of the word refer to something along the lines of an easy-going chat, and it’s important that the meeting be comfortable and relaxed for both parties. Never be aggressive in your sales pitch, be conversational, and stay focused on the client, maintaining eye contact and listening to what they say. Above all, be genuine, friendly and honest.
Leave on a good note
Always leave your meeting on the right note. Do smile and shake hands, and if you can leave the way open for a future talk or meeting (without overselling) do so.
Exchange business cards, and if appropriate, let them know you will follow up with a call or email – and be sure you do!
Georges is one of the finest Greek restaurants in Sydney and is an ideal destination if you’re looking to make a good impression when wining and dining potential clients. Located on the promenade at King Street Wharf, Georges offers a convenient location, exceptional views and authentic Greek cuisine. If you are looking to entertain a single client or hold a larger function, our lounges and dining area can provide the perfect setting.